The B2B Marketing Survival Webinar Series

Marketing Copilot and Spark Centre are sharing the 5 most important marketing tools your company needs right now.

Join us for a free, 5-part webinar series as we explore 5 important B2B marketing tools that every company needs during these unprecedented times. This series is for entrepreneurs & business leaders who might be worried about how to put their current lead generation program online or deciding if now is even the time to be spending money on marketing. We developed a 5-part Webinar series to help you with lead generation survival.

Every Friday starting May 1st, we will spend 30 minutes digging into the 5 most important marketing tools you need to stabilize and grow your business.

Register now for all 5 webinars!

The Power of Your Message

MAY 1 | 10 AM EST

During times of dramatic change, your brand's message holds significant power. Clarity is what buyers seek in a sea of online confusion and clutter. How clear and concise is your message in helping prospects see you, hear you and believe you in times of change?

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Content that Builds Trust

MAY 8 | 10 AM EST

Buyers are scared and confused; does your content build trust or are you still trying to sell not help? Developing the right content for these unprecedented times is crucial to building trust and maintaining your audience.

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Engaging the Cautious Buyer

MAY 15 | | 10 AM EST

Not only are prospective customers holding back, they are cautious and unsure. One wrong move could cost them their job or their company. Understanding how to engage the cautious buyer is an important asset for your business.

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Your Website's Response to Change

MAY 22 | 10 AM EST

Your website is now the only door to the world that prospective customers can walk through. How quickly and efficiently can you adjust your website to respond to what buyers need in a world without trade shows, conferences, speaking engagements and conferences? Is your conversion strategy up to the task?

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Determining Marketing Spend in Uncertain Times

MAY 29 | 10 AM EST

In a time of crisis, all businesses are affected. You need to be shifting where and how you spend marketing dollars and how you track the effectiveness. The ability to measure marketing results and sales goals quickly, help ensure stability and a more certain sales pipeline for growth.

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Please consider...

If you don't have the right foundational tools in place, its going to be hard to survive in this climate. It's a harsh reality, but companies that are not aggressively communicating with the marketplace and adapting their products and services in times of great need, may not make it through the storm.

Marketing Copilot & The Spark Centre are proud to bring you this 5-part webinar series to explore:

How the right message will bring the right people to you in times of crisis
Why its even more important now to be sharing content that helps people not sells people
The right plan and activities to engage the cautious and scared buyer
The role your website plays during lock down
Whether to cut marketing or invest in marketing before knowing what the future holds

REGISTER NOW